The Social Sales Engineer: Timeless Principles for Achieving Thought Leadership
- Length: 260 pages
- Edition: 1
- Language: English
- Publisher: ZEMP Golden Goose GmbH
- Publication Date: 2021-09-03
- ISBN-10: B09FGWX49S
- Sales Rank: #255499 (See Top 100 Books)
As a sales engineer these days, are you afraid of software making parts of your job obsolete? If not, you should be. Specialized SaaS applications are automating your chores and will soon replace you if your job involves running demos, setting up environments, maneuvering proof of concepts, or answering huge RfP questionnaires. Software is eating the sales engineering realm and transforming the role, until the very technology you sell will take over most of your tasks.
So, how do you avoid becoming obsolete?
The Social Sales Engineer shares timeless principles that will shape your sales engineering future on social media and as a trusted advisor in your client’s organization. Armed with this book’s principles, you will sell more solutions and do it confidently with original ideas, all while building your brand.
Let this book be your guide to differentiating yourself and staying relevant by building your professional brand.
In The Social Sales Engineer, you’ll discover:
- The push you need to overcome your doubts about social media.
- The foundational principles that will help you achieve thought leadership.
- Inspirations and solutions for your daily sales engineering challenges.
- An intriguing story for Netflix-like entertainment.
The Social Sales Engineer is the crucial manual you need to develop original thoughts that will build your sales engineer brand––both online and offline.
If you like entertaining sales and career books with a story touch like The Greatest Salesman in the World, then Patrick Pissang’s extremely valuable resource will inspire you. Get The Social Sales Engineer to take the next giant leap in your sales engineering career!
Author Patrick Pissang worked as a sales engineer for MuleSoft from the early days to IPO and created innovative technical value-selling tools for his opportunities in the field. His philosophy is to lead the client with methods they don’t expect and therefore won’t forget. He coaches customers while they run the proof of concept, and he uses domain-driven design to facilitate strategic discovery workshops. Patrick expanded his original thinking to social media and now helps sales engineers build their brand. He is the lead trainer, founder, and CEO of Sales Hero GmbH, a company that specializes in training sales engineers.
Praise for the book Title Page Dedication Contents 1. Foreword 2. Introduction, or how to put wood into the oven 3. The ordinary life of a sales engineer 4. Thought leaders find meaning (in philosophy) Instant challenge! 5. Inopportune opportunities come often 6. Thought leaders went through the threshold Instant challenge! 7. Me or the shaman 8. Thought leaders do the unexpected Instant challenge! 9. Silence makes the right people speak 10. Thought leaders talk about problem-solving, not features Instant challenge! 11. A beggar’s advice doesn’t come cheap 12. Thought leaders envision (their) future Instant challenge! 13. What you fear is fear itself 14. Thoughts against your online presence as a thought leader Instant challenge! 15. Impressing people we don’t like 16. Thought leaders see opportunities in obstacles Instant challenge! 17. A safety net for life 18. Thought leaders have a coach Instant challenge! 19. Amor Fati, my friend 20. Thought leaders are independent of other people’s opinions Instant challenge! 21. Two old guys in hell 22. Thought leaders enjoy the art of stealing Instant challenge! 23. Stop crying 24. Thought leaders use timeless ideas and stress metaphors Instant challenge! 25. How to rescue Planet Earth 26. Thought leaders ask questions Instant challenge! 27. The dream 28. Thought leaders build their writing craft Instant challenge! 29. Silence is golden 30. Thought leaders love black swans Instant challenge! 31. We aren’t psychologists 32. Thought leaders understand why people follow leaders Instant challenge! 33. Judgment 34. Thought leaders understand that success is a stairway Instant challenge! 35. A piece of junk 36. Thought leaders write for the love of it Instant challenge! 37. Gaming buddies 38. Thought leaders change the culture Instant challenge! 39. Cloudy sky 40. Thought leaders stroll Instant challenge! 41. Under attack 42. Thought leaders care about their colleagues’ success Instant challenge! 43. Sparrows don’t compare 44. Thought leaders see competition as a stepping stone Instant challenge! 45. Hey, Mate! 46. Thought leaders create their own category Instant challenge! 47. The grumpy neighbor 48. Thought leaders lead and inspire others Instant challenge! 49. Let the experts do their jobs 50. Thought leaders understand creative disturbance Instant challenge! 51. The wet shirt 52. Thought leaders are mentally prepared for battles Instant challenge! 53. Courage, wisdom, self-control, and justice 54. Thought leaders break the rules Instant challenge! 55. Sharing means caring 56. Thought leaders deal with success Instant challenge! 57. The interview 58. Thought leaders think Instant challenge! 59. All hands on deck, yeah! 60. Thought leaders are constant learners Fantasy Map Page Instant challenge! 61. The legal stuff 62. Thought leaders understand the difference between strategy and tactic Instant challenge! 63. He who knows everything Final instant challenge! Appendix: Further Reading Notes About the Author Your personal 25% discount! Also by SalesHero & Patrick Pissang Copyright
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