Marketing Analytics: Statistical Tools for Marketing and Consumer Behaviour using SPSS
- Length: 206 pages
- Publication Date: 2021-11-02
Arriving Today: From Factory to Front Door — Why Everything Has Changed About How and What We Buy
- Length: 336 pages
- Publication Date: 2021-09-14
Digital Customer Service: Transforming Customer Experience for an On-Screen World
- Length: 256 pages
- Publication Date: 2021-08-31
This Is Service Design Doing: Applying Service Design Thinking in the Real World
- Length: 541 pages
- Publication Date: 2018-01-23
Intermediate Microeconomic Theory: Tools and Step-by-Step Examples
- Length: 504 pages
- Publication Date: 2020-10-27
Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results
- Length: 360 pages
- Publication Date: 2021-07-13
Smart Mobility: Exploring Foundational Technologies and Wider Impacts
by Alaa Khamis
- Length: 180 pages
- Publication Date: 2021-07-02
Responsible Consumption and Production
- Length: 885 pages
- Publication Date: 2020-03-04
Recommender Systems: Algorithms and Applications
- Length: 248 pages
- Publication Date: 2021-06-04
Consumer Behavior: A Quickstudy Laminated Reference Guide
- Length: 6 pages
- Publication Date: 2020-11-01
The Marketing of Children’s Toys: Critical Perspectives on Children’s Consumer Culture
- Length: 321 pages
- Publication Date: 2021-03-31
Exploring the Power of Electronic Word-of-Mouth in the Services Industry
- Length: 492 pages
- Publication Date: 2019-07-15