The Nine Types of Leader: How the Leaders of Tomorrow Can Learn from The Leaders of Today
- Length: 288 pages
- Edition: 1
- Language: English
- Publisher: Kogan Page
- Publication Date: 2021-01-26
- ISBN-10: 1789666988
- ISBN-13: 9781789666984
- Sales Rank: #6888840 (See Top 100 Books)
Find out what makes great leaders tick, learn what it takes to be credible and read about the things that they’d do differently if they had to do it all again.
The Nine Types of Leader introduces some obvious and some not so obvious types of leader through stories, anecdotes and insight garnered from hundreds of encounters with world-class leaders. Featuring interviews with industry titans including Jean-Francois Decaux of JC Decaux, Michael Rapino of Live Nation, Zhang Ruimin of Haier, Gavin Patterson of Salesforce and Isabelle Kocher of Engie, it explores how the leaders of tomorrow will improve their game by borrowing from the very best of the nine types of leader that exist today.
Renowned journalist, James Ashton assesses the strengths and weaknesses of each leadership type, highlighting where and when they are best deployed, whilst helping you identify who you are and how you can improve performance. As the world seeks to recover from drastic disruption and uncertainty and the most acute test of leadership in living memory, it projects how future leaders can learn from what has gone before.
Prologue
Acknowledgements
Introduction
1 Alphas
Empire builders
Scaling the heights
Rise and fall
The long view
Wounded beasts
Out of fashion
Banking on a big name
Technology titans
Endnotes
2 Fixers
Special delivery
No popularity contest
Keeping it simple
Fixed for now
Better to travel
Endnotes
3 Sellers
The consumer drug
The medicine man
The Proctoid takeover
Learning to sell
More than a marketer
Selling up
Endnotes
4 Founders
Being the brand
Humble and hopeful
The next challenge
Sleepless nights
The American dream
Letting go
Strong foundations
Endnotes
5 Scions
Prove yourself
Betting on the bloodline
The handover
Banking on succession
The glint of ambition
Managing risk
Trading up
Poured away
Privilege and nepotism
Endnotes
6 Lovers
Let’s get physical
Advertising passion
Book lover
Strike oil
Strike gold
Giving more
Tough love too
Endnotes
7 Campaigners
Making business pay
Feed the world
Credible campaigning
Fast feet
Sense of mission
Conclusion
Endnotes
8 Diplomats
A vocal majority
White-collar armies
A key speech
Getting chosen
Checkout time
Head of the flotilla
Conclusion
Endnotes
9 Humans
A green dream
Taking a sledgehammer
Finding freedom
Learning from others
Less is more
Forever embedded
One direction
Conclusion
Endnotes
Epilogue
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