Handbook of Research on New Media Applications in Public Relations and Advertising
by Elif Esiyok
- Length: 572 pages
- Publication Date: 2020-08-07
Paid Attention: Innovative Advertising for a Digital World, 2nd Edition
by Faris Yakob
- Length: 240 pages
- Publication Date: 2021-11-30
Strategic Advertising Mechanisms: From Copy Strategy to Iconic Brands
- Length: 176 pages
- Publication Date: 2022-01-07
Political Advertising in the United States, 2nd Edition
- Length: 198 pages
- Publication Date: 2021-11-25
Integrated Advertising, Promotion, and Marketing Communications, Global Edition, 9th Edition
- Length: 471 pages
- Publication Date: 2021-07-28
Create And Be Seen: A complete guide to Social Media Marketing
- Length: 177 pages
- Publication Date: 2021-09-26
Key Marketing Metrics: The 50+ metrics every manager needs to know, 3rd Edition
- Length: 494 pages
- Publication Date: 2021-02-23
Understanding Digital Marketing, 5th Edition
by Damian Ryan
- Length: 448 pages
- Publication Date: 2020-11-24
Powering Content: Building a Nonstop Content Marketing Machine
by Laura Busche
- Length: 308 pages
- Publication Date: 2017-07-11
Advertising and Promotion: An Integrated Marketing Communications Perspective, 12th Edition
- Length: 848 pages
- Publication Date: 2020-02-04
The Little Book of Digital Marketing Secrets: Learn about Digital Marketing
by Donna Ward
- Length: 45 pages
- Publication Date: 2021-06-15
Badvertising: An Expose of Insipid, Insufferable, Ineffective Advertising
- Length: 272 pages
- Publication Date: 2021-05-01