Graphic Design Basics, 6th Edition
- Length: 272 pages
- Edition: 6
- Language: English
- Publisher: Wadsworth Publishing
- Publication Date: 2011-01-01
- ISBN-10: 0495912077
- ISBN-13: 9780495912071
- Sales Rank: #729800 (See Top 100 Books)
GRAPHIC DESIGN BASICS combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations. Each chapter provides assignments with student sample solutions and critique sections to help students apply the concepts and assess their work. This market leader’s interwoven combination of concept, history, and practice rarely found in other graphic design texts has been enriched by integrating material specific to digital design. The accompanying Premium Website offers students bonus images, interviews with artists featured in the text, additional projects, studio techniques and research links.
Table of Contents
Chapter 1 Applying The Art Of Design
Chapter 2 Graphic Design History
Chapter 3 Perception
Chapter 4 Toward A Dynamic Balance
Chapter 5 Good Gestalt
Chapter 6 Using Visual Language
Chapter 7 Layout Dynamics
Chapter 8 The Dynamics Of Color
Chapter 9 Illustration And Photography In Design
Chapter 10 What Is Advertising Design
Chapter 11 Production For Print And Online Graphics
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