Entrepreneurship and Big Data: The Digital Revolution
- Length: 300 pages
- Edition: 1
- Language: English
- Publisher: CRC Press
- Publication Date: 2021-09-29
- ISBN-10: 0367476738
- ISBN-13: 9780367476731
- Sales Rank: #0 (See Top 100 Books)
The digital age has transformed business opportunities and strategies in a resolutely practical and data-driven project universe. This book is a comprehensive and analytical source on entrepreneurship and Big Data that prospective entrepreneurs must know before embarking upon an entrepreneurial journey in this present age of digital transformation.
This book provides an overview of the various aspects of entrepreneurship, function, and contemporary forms. It covers a real-world understanding of how the entrepreneurial world works and the required new analytics thinking and computational skills. It also encompasses the essential elements needed when starting an entrepreneurial journal and offers inspirational case studies from key industry leaders.
Ideal reading for aspiring entrepreneurs, Entrepreneurship and Big Data: The Digital Revolution is also useful to students, academicians, researchers, and practitioners.
Cover Half Title Series Page Title Page Copyright Page Table of Contents Preface Editor Biographies Contributors Chapter 1: Ecosystem for Entrepreneurship in a Big Data-Driven Universe Introduction Role of Big Data Emerging Technologies Research Methodology Proposed Framework Identifying Challenges Conclusion References Chapter 2: The Application and Influence of Industrial Internet of Things, Big Data, and Analytics Towards Sustainable Value Creation Introduction Literature Review Sustainable Value Creation Industrial Internet of Things (IIoT) Big Data and Analytics Infrastructure The Proposed Sustainable Value Creation Framework Resource Capability Competitive Advantage Conclusion References Chapter 3: Robotic Process Automation (RPA) in Global Business Services (GBS): New Insights for Entrepreneurs Global Business Services – the New Way of Business Robotic Process Automation (RPA) – an Introduction Blockchain Artificial Intelligence Virtual Agent Cybersecurity Robotic Process Automation Feasibility of RPA in Supporting Management Functions Implementation Pathways of RPA in the Organization Establishing Strategic Goals Critical Process Assessment Tactical Evaluation The RPA Maturity Model Level 1 Pilot Level 2 Ramp Up Level 3 Operations at Scale Level 4 World Class Challenges of RPA Implementation Morale Impact on Employees High Cost of Robot Maintenance Limitation of RPA Conclusion References Chapter 4: Social Entrepreneurship in an Era of Disruption: Converging Social Change and Sustainability Through Big Data Analysis in a Post-COVID World Introduction: Nature and Essence of Social Entrepreneurship and Its Variants Big Data Leveraging Social Entrepreneurial Mechanisms Current Trends and Futuristic Endeavors of Leveraging Big Data Towards Viable Social and Business Paradigms Social Entrepreneurship in the COVID-19 Era: Extrapolating Models/Interventions From Past and Present Monetizing Social Value Creation Through Data: Yunus Social Business Model Initiatives and Associated Dimensions of Disruption, Data, and Social Innovation Big Data Analytics and Innovation: Amazon Business Model and Social Cause Alignment Implications and Challenges Associated with Viable Business Propositions, in Social Entrepreneurial Perspective Conclusion Bibliography Chapter 5: Big Data: A Boon for Food and Servicepreneurship Introduction Raw Data to Information: An Absolute Transformation Evolution of Big Data Since Ancient Times Categorization of Big Data in the Form of Four V’s Development of Framework of Big Data: A Review Methodology Augmentation of Internet Users (1995–2020) Big Data Revenue Forecast Big Data Applications into the Various Domains of Service Sectors Role of Big Data in Weather Predication Role of Big Data in Social Media Role of Big Data in Healthcare Role of Big Data in the Education Sector Role of Big Data in Logistics Role of Big Data in Travel and Tourism Role of Big Data in Government and Law Enforcement Big Data Applications in Food and Agripreneurship: A Future of Farming Changing the Face of Farming Through Automation Challenges Before Agripreneurship Conclusion References Chapter 6: Adoption of Big Data in Agripreneurship: A Panacea to the Global Food Challenge Introduction The Concept of Big Data Definition of Big Data Big Data Applications in Agriculture Agripreneurship and Big Data in Malaysia Challenges of Big Data Among Agripreneurs Conclusion Acknowledgments References Chapter 7: Anticipating and Avoiding the Pitfalls that Can Sink a Startup Introduction Valuable Lessons from Successful Startups Cockroach Labs Okera Inc. Cazoo Limited Observe.AI Get the Basics Right for a Successful Startup Understanding Unit Economics What Is CAC? What Is Churn Rate? What Is LTV? LTV to CAC Ratio The Payback Period on CAC How Unit Economics Helps You Remain Sustainable and Profitable Understanding Customer Satisfaction Metrics What Is CSAT? What Is NPS? Key Financial Metrics Burn Rate Cost of Human Capital Annual Recurring Revenue Inventories Summary Bibliography Chapter 8: The Influential Role of Breakthrough Strategies of the Family Business and Its Implication in Entrepreneurship Background TEAM Work Goal and Accomplishment Learning Process Nothing Worth Having Comes Easy Education Plays a Key Role Setting a Goal Dream Big, Start Small, Act Now Introduction of Pitambari Powder The Ladder of Success Is Never Crowded at the Top At First, They Will Ask, Why Are You Doing It? Later They Will Ask, How Did You Do It? Big Data Positive Reinforcement Installation of RFID Finding a Solution Conclusion Bibliography Primary Source Secondary Sources Other References Chapter 9: Crucial Factors for Successful Entrepreneurial Start-ups Introduction Literature Review Entrepreneur Entrepreneurial Competencies Strategic Competency Personal Competency Conceptual Competency Ethical Competency Opportunity Competency Learning Competency Familism Entrepreneurial Innovativeness Network Competence Environmental Turbulence Government Support Business Success Theories to Support Research Work Survey: an Illustration Demographic and Descriptive Data Discussion on Descriptive Statistics Inferential Statistics Importance Performance Map Analysis (IPMA) Theoretical and Practical Contribution Limitations Future Commendations References Chapter 10: Social Entrepreneurship Comparison of Social Entrepreneurships with Commercial Entrepreneurships Similarities Between Commercial Entrepreneurship and Social Entrepreneurship Entrepreneurial Process Impact-Oriented Mindset Difference Between the Two Types of Entrepreneurship Mission-Driven and Revenue-Driven Measurement of Outcomes Different Approach to Entrepreneurship Models of Social Entrepreneurship Support to Entrepreneurs Providing Intermediary or Linkage to the Market Employing the Economically Poor, Marginalized Communities The Beneficiary Population as Customers The Co-operative Model of Social Entrepreneurship Model of Support or Subsidy Measuring Social Impact Importance of Measuring the Social Impact Key Challenges in Measuring Social Impact Lack of Maturity in the Measurement of Impact No Consensus on the Usage of Cost-Related Impact Data Methodology to Measure Social Impact Defining the Social Value Proposition (SVP) Quantify the Venture’s Social Value Monetize the Social Value Conclusion and Discussion References Chapter 11: Terracotta Pottery Catastrophe: Survival Issues and the Road Ahead for Sustainable Enterprise Research Methodology Objectives Data Collection and Sampling Design ISM Methodology Results and Discussion MICMAC Analysis Formation of the ISM model (Diagraph) and Interpretations Experiences of the Entrepreneurs Entrepreneur Entrepreneur Entrepreneur Entrepreneur Conclusion Acknowledgment Notes References Chapter 12: Social Sustainability Through Women Entrepreneurs in India: A Case of Inclusion and Development Through Small Organizations Introduction Literature Review Women Entrepreneurship in India Women Entrepreneurs Social Sustainability and GRI Research Methodology Discussion Conclusion Limitations of Research Acknowledgment References Chapter 13: Leveraging on Demographics Insights of Online Shoppers for Netpreneurs Introduction Literature Review Method Data Collection and Analysis Findings and Discussion Respondent Profile Nonparametric Test Analysis Results Gender-Wise Significant Differences Age-wise Significant Differences Recommendations and Managerial Implications Ease of Transaction Related Trust Related Subjective Norms Related References Chapter 14: Study on the Effectiveness of Social Networks in Persuading Entrepreneurial Initiatives with Reference to College Students in Chennai Introduction Objectives Review of Literature Hypotheses Research Methodology Conceptual Framework Entrepreneurial Potential Model (EPM) Technology Acceptance Model (TAM) Techno Entrepreneurial Model (TEM) Research Model Analysis and Interpretations General Findings Percentage Analysis Structural Equation Model Measurement Development Descriptive Statistics Correlation and Reliability Coefficient Confirmatory Factor Analysis (CFA) Model Validity Implications of the Study Suggestions Conclusion Acknowledgment References Chapter 15: Curbing Inconsistencies Through Financial Bootstrapping: Study of Indian Startups Ecosystem Introduction Review of Literature Bootstrapping Finance Bootstrapping Techniques Need and Objectives Methodology Result and Discussion Advanced States Intermediate States Beginner States Overview: Seven-Pillar Framework Startup Policy and Implementation Incubation Support Seed Funding Support Funding Support, Angel and Venture Funding Simplified Regulations Easing Public Procurement Awareness and Outreach Inconsistencies in Distribution of Startups Across India Type I Inconsistencies Type II Inconsistencies Northeastern States Challenges and Chances Payments That Have to Be Made to the Suppliers Finding a Suitable Business Model Acquisition of Capital Equipment The Requirement of Funds for One-Time Startup Expense Acquiring Office Deposit, Equipment, and Furnishing Recommendations and Implications For Policymakers For Entrepreneurs Conclusion References Chapter 16: Repurposing the Role of Entrepreneurs in the Havoc of COVID-19 Introduction Methodology and Research Questions Entrepreneurship: Literature Review Concerning Its Meaning and Relevance Role of Entrepreneurs Entrepreneurial Innovations During Pandemics Use of Big Data in Entrepreneurial Ventures Dealing with the Situation and the Way Forward Concluding Remarks References Additional Readings Chapter 17: Business and Financial Management Sustainability of a Small-Medium Enterprise: A Case Study of Rohaya and Abu Bakar Enterprise, Penang, Malaysia Business History and Milestone Organizational Structure of Rohaya & Abu Bakar Enterprise Performance Development of Rohaya & Abu Bakar Enterprise Entrepreneurship Characteristics and Business Sustainability Company Financial Management Challenges Learning Strategies Case Study Questions: Trigger Part A: Introduction Part B: Analyzing Problems Part C: Decision Making Part D: Conclusions Bibliography Appendix A: Rohaya & Abu Bakar Enterprise Profile Appendix B: Rohaya & Abu Bakar Business Catalogue Appendix C: Rohaya & Abu Bakar Enterprise Organization Chart Appendix D: Rohaya and abu Bakar Enterprise SWOT analysis Appendix E: Rohaya and Abu Bakar Enterprise Financial Statement Appendix F: Rohaya and Abu Bakar Enterprise Balance sheet Chapter 18: Sustainable Enterprise Development: A Review of Training Topologies for Entrepreneurs Introduction Role of Small and Medium-Sized Enterprises (SMEs) Sustainable Enterprise Development The Rationale of the Study Objectives HR as a Competitive Advantage The Importance of Training and Skill Development in Small Business Training Methods for SMEs Conclusions References Index
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