Appreneur: Secrets to Success in the App Store

You are interested in making an app. You have read all of the stories of successful developers and appreneurs. You are determined to get a piece of the pie. The world of apps is the fastest growing market in the world today, and it is here to stay. The best part is you can get in on it! Now what if I told you that without the knowledge contained in this book the odds of you making a profit are slim to none? What if I also told you that you probably wouldn’t break even? There is more to apps than most people think. The average person assumes that if they make an app, they will instantly become a millionaire. The truth is without the knowledge from years of successes and failures, you just won’t know where to begin.

Appreneur: Secrets to Success in the App Store book contains tips, tricks, secrets, and stories from the top developers, appreneurs, and companies from around the globe. After reading this book, you will have the knowledge to bring your idea to life, market it, promote it, and sell it in a way that would have otherwise been impossible.

What you’ll learn

• How to start at the bottom and rise to the top
• How to choose the right development and platform for you
• How to create a market for yourself instead of playing the competition
• How to generate revenue from various app business models available
• How to figure out what’s hot versus what’s not
• How to make the most of your advertising dollars
• What is free to pay (F2P) model and how to take advantage of it
• How to secure your rights and later sell your rights to cash out or “hit it big”
• How to evolve with the app stores and keep piracy to a minimum

Who this book is for

This book is for aspiring indie mobile app developers, especially those who want to build and sell apps on Apple iTunes App Store.

Table of Contents

Chapter 1: Staring at the Bottom and Rising to the Top
Chapter 2: Choosing the Right Development Option
Chapter 3: Don’t Compete in a Market, Create It
Chapter 4: Generating Revenue from Various Business Models
Chapter 5: Managing Users Today for Success Tomorrow
Chapter 6: What’s Hot and What’s Not
Chapter 7: Making the Most of Your Advertising Money
Chapter 8: Plan to Scale, or Your App Will Fail
Chapter 9: The Life Cycles of Apps
Chapter 10: Selling the Rights and Cashing Out
Chapter 11: Keeping Piracy to a Minimum
Chapter 12: Evolving with the App Store