Global Marketing, Global Edition, 10th Edition
- Length: 632 pages
- Edition: 1
- Language: English
- Publisher: Pearson
- Publication Date: 2020
- ISBN-10: 1292304022
- ISBN-13: 9781292304021
- Sales Rank: #1301968 (See Top 100 Books)
Global Marketing’s environmental and strategic approach outlines the major dimensions of the global business environment for students. The 10th Edition brings global marketing out of the classroom and into the real world with up-to-date examples of questions, concerns, and crises facing global markets. New cases have been added while others have been revised as the text considers recent geopolitical developments and technological changes affecting global marketing. Global Marketing offers authoritative content as well as conceptual and analytical tools that will prepare students to successfully pursue careers in global marketing or related areas.
Donate to keep this site alive
1. Disable the AdBlock plugin. Otherwise, you may not get any links.
2. Solve the CAPTCHA.
3. Click download link.
4. Lead to download server to download.